Just in. Indigo Sky is working with WilliamHill.com on their Q1 display strategy. William Hill are looking for greater international reach for their sports, casino and bingo products.

Excellent article from Digital Strategy Consulting on online media planning. The articles comes at the subject from both advertiser and agency perspectives, and lays out hints and tips on planning, audience management, trading models, formats, tracking and reporting.
Read the full article here: www.digitalstrategyconsulting.com/documents/DIR_Media_Planning_2008.pdf