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Search Engine Optimisation

At Indigo Sky, we know Search. Our ‘raison d’etre’ is to unlock the potential of your website and deliver sales and lead enquiries at an impressive ROI. Where do we start? Search engine optimisation…

What is SEO?
Search Engine Optimisation (SEO) improves your website’s ranking in the search engines' natural listings, thereby driving relevant, quality traffic to your website.

According to the latest research, over 70% of users click on natural search engine listings over a paid one when conducting a search. Even when users search with intent to buy, 67% choose a natural search listing.

Our program includes:

  • Keyword Research & Competitor Analysis. We take a long-tail keyword strategy to expand the coverage of your business for industry-specific searches. Gap analysis identifies & targets underserved keyword niches within your industry, vis-a-vis your competitors
  • Site-Side Optimisation. We ensure your website & content is thoroughly optimised for SEO, whether you have a static or dynamic property. We also create & recommend new keyword-rich content
  • Webmaster Tools. We create & submit HTML and XML sitemaps to Google, Yahoo, Bing & Ask
  • Link Building. We promote your website throught blogs, directories and bookmark sites
  • Social Media. We ensure your site wins important links from industry-specific and well-known social networks, news and bookmarking sites
  • Traffic Monitoring & Ranking Reports
  • Advanced SEO for flash and dynamic content sites

Search Engine Optimisation should be considered an essential part of your online strategy. It delivers relevant, free traffic to your site, and builds brand credibility amongst your customers, prospects and across your industry.

How can SEO significantly improve my search engine rankings?
We take a holistic approach to ensure the complete and proper indexing of the site by search engine robots, as well as manage off-page factors to drive top natural search rankings for your website. We employ comprehensive, ‘white hat’ industry best practices that continually drive excellent marketing results and ROI.

Why should I engage Indigo Sky Digital to manage my SEO program?
We pride ourselves on unrivalled, first-class, one-to-one service

  • We worked client side, which means we know your pain and won't leave you feeling like a small fish in a big pond
  • We specialize in meeting your needs regardless of company size
  • We object to unethical black-hat SEO techniques that spam the web and often result in permanent bans from search engines

I have a flash-based website. Can SEO still improve my search engine rankings?
Yes. We employ advanced SEO techniques for optimising flash, dynamic, and iframe-based content. These sites are difficult to optimise but it can be done. If you are in the early phases of building a web site, we encourage you not to build it in flash or frames.

Agencies, click here or call 0207 9936029.